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The Concept

Heart in Colorado is about the love, respect and progress of the state we call our home, Colorado.

One doesn’t need to be from Colorado to have their heart be at one with everything Colorado and what it stands for: environment; community; adventure; people. Heart in Colorado is the way we share our spirit and respect for the state that brings out the best in all of us.

The More You Know...

What is that border around the heart?
It's our state border! Colorado's state border doesn't show the true uniqueness that lives inside of this beautiful state. It doesn't represent the creative edgy culture that Colorado often times produces. We gave the state a bit more flare to show Colorado in all it's unique glory.